Business & Marketing

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5 Tips for Making a Children’s YouTube Channel

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On February 3rd of this year, I started a channel for my three children. They had been asking me for a YouTube channel for a long time. I kept putting it off because I knew it would mean a lot of extra work for me, but I wanted to encourage their desire to be producers and not consumers only. They came up with the name of their channel (3KidUTubers), the subject matter (fun, safe challenges and life experiences), and how many videos they wanted to put out (one per week). I designed their color scheme, branding, and logo based on the usual marketing consultations I have with grown ups when I do it for them. They made a list of ideas, we shot our first video, and the rest is history.

Not quite… Continue reading →

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Act Fast!

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We’ve all seen a sales ad that strongly admonishes us to ACT FAST! Don’t worry, this isn’t one of them, but there’s something we can learn here. Salespeople and marketers know that if they get you to make a decision on the spot, you won’t have time to talk yourself out of it. Depending on what they’re selling, this could be a good or bad thing. For the purpose of this article, let’s focus on good decisions. Continue reading →

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Identify Yourself – You Are Not Your Labels

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Identify yourself. What meaning does the breath in your lungs hold? Have you stopped to think of the eternal consequence your existence has on humanity? You were not created to go through the conveyor belt of life without having impact. Yet some people walk around as though they are a negligible entity. This is one of the most harmful lies ever conceived in the heart of man. It is not true – not for me, not for anyone. Continue reading →

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Think Like the Tortoise

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I like fast.

I talk fast. I walk fast. I eat fast. I write fast. I take action fast.

Fast is not always the best option, though. There are plenty of life’s pleasures that should be enjoyed slowly; savored and relished within an atmosphere that signifies deep gratitude. Fast is also not the best when it leads to burn out. That was the pattern in my life before I started the 30 in 30 Challenge  – massive action followed by colossal inaction. The Challenge helped me break out of that cycle, and the more I experience the fruit of this new way of living, the more I am appreciating slow. Continue reading →

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